Posts Tagged ‘socialnetworks’

Start-Up Path Aims for More Personal Social Network

Tuesday, November 16th, 2010

Start-Up Path Aims for More Personal Social Network

From Claire Cain Miller, an overview of startup project Path, which aims to be a new kind of social network that limits the number of connections any one user can have to 50.
The idea of a more personal, intimate network is appealing on one hand, but Path ultimately doesn't seem to be a game-changer; I found the co-founder Dave Morin's quote especially interesting, regarding revenue for Path via advertising: “Because people are posting such immense amounts of information about their lives, there could be more opportunities for brands to talk to Path users in a more personal way than they ever have before.”
Just what I need… more "personalized" advertising.

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